ECTRAS

Client
Ectras, Ecological Transportation Solutions, Utrecht, Netherlands.

Project
Visual identity. 2014

Description
Logo design for a manufacturer of ecological bicycles.

I was asked by Ectras, creators of bicycles  made of wood and other ecological materials, to design their visual identity. The logo represents a combination of a bicycle wheel and a flower, with  petals representing in the same time a part of the bike frame and an exclamation mark (for Extra!).

Two other logo proposals , similarly inspired by a combination of nature and a bicycle.