DANS TA BULLE

Client
Dans Ta Bulle, Montreal, Canada.

Project
Rebranding of the local natural cosmetics boutique. 2013

Description
Packaging and promotional brochure emphasizing natural ingredients.


Dans ta bulle was a natural skincare products boutique in Montreal. It was an 'umbrella store' that brought together over 20 different brand names of ecological skin care producers. The company promoted only local (Canadian) socially responsible and ethical producers, who did not conduct or commission any animal testing, many of them organic and vegan skincare brands.

As a part of raising community awareness about ecological self-care products, Dans ta bulle offered various workshops, such as soap making, etc.

The design of the packaging and the folded promotional brochure is featuring an artisan, hand-crafted, small batch soap line created by a group of local Montreal artists. The design intention was to communicate the line’s creative combinations of plants and oils in a novel (visual and bodily) sensation. Vibrant colors blending together were used to express both, the creative and playful approach to soap-making process, and some intense combinations of ingredients (e.g. kombu algae, eucalyptus and menthe).